Sweet Quackery is a boutique bakery brand created to bridge the gap between childlike wonder and adult-worthy design. Inspired by the playful energy of Daisy Duck and the polished minimalism of Crumbl Cookies, the brand aims to be quirky but clean, colorful but cohesive.
Role: Lead Designer
Project Type: Branding, visual identity
Tools Used: Illustrator, Photoshop, Figma
Deliverables: Logo suite, brand guidelines, packaging mockup, storefront signage, miscellaneous mockups
Project Type: Branding, visual identity
Tools Used: Illustrator, Photoshop, Figma
Deliverables: Logo suite, brand guidelines, packaging mockup, storefront signage, miscellaneous mockups
INITIAL Logo SKETCHES
      
    
      
    
      
    
      
    COLOR PALETTES
      
    LOGO OPTIONS
      
    
      
    FINAL LOGO
      
    BRAND GUIDELINES
MOCKUPS
        Sweet Quackery: App
        Sweet Quackery: T-Shirt
        Sweet Quackery: Storefront